SEM | JSDM

Upcoming batch starts on 29 December 2025

CPC and CPA: Discover the 5 Major Differences

CPC and CPA Discover the 5 Major Differences

Online advertising is a significant part of marketing today, providing companies several ways to reach their desired markets. Two common online advertising models are Cost-Per-Click (CPC) and Cost-Per-Acquisition (CPA). Both have their benefits, drawbacks, and best uses. Digital marketing classes are always here to give you the necessary information regarding CPC and CPA. Knowing the … Read more

Top 10 Differences Between CPC vs PPC in Digital Marketing

Top 10 Differences Between CPC vs PPC in Digital Marketing

If you are learning digital marketing, then you also know about the importance of PPC (Pay Per Click ) and CPC (Cost Per Click). These are the beneficial methods to advertise the product and service over the internet on different social media platforms in the form of advertisements. It depends on the business which method … Read more

10 Most Cost-Effective Techniques for Promotion Plans in Business

cost effective promotion plan

The promotion of new products and services takes a lot of time and effort and is one of the key elements deciding the future growth of that particular product or service. You might have the best of new products or services in your kitty, but if fail to promote it on proper grounds, you are … Read more

7 Common Google Ad Mistakes That Drain Your ADs Spend

7 Common Google Ad Mistakes That Drain Your Ad Spend

Most PPC marketing programs that are successful are built around Google Ads. Undoubtedly, it is an impactful tool for businesses to power boost visibility and drive traffic to websites, but it may be expensive if not managed well. There is a need to discuss seven of the most common Google ad mistakes that drain your … Read more